CASE STUDY:

Seasonal Gifting and Print Management

Industry leader needed ‘top up’ resource packaging support
Health and Beauty packaging expertise and project management
Expert resources delivered as required

The seasonal gifting industry is a significant driver for business success. The Christmas ranges providing one of the major peaks. Our expertise and understanding of the requirements led industry leader Liz Earle Beauty Co to our door to deliver that support.

With a short lead time and a significant range to deliver the iDi Pac team delivered a catalogue of solutions: Print approvals, structural specifications, novel ‘features’ all delivered to time and to a standard deserved of a Health and Beauty industry leader. It’s really great to see products under the Christmas Tree that we have helped create.

Our end to end development service including the design and development of structural packaging components and artwork management through to production and delivery of final components for packing. Our work encompassed artwork management and approval, transit and drop testing of product fitments, and attendance at print and component production runs to provide approval and ensure consistency of print colour and quality across multiple packaging material substrates. The success and simplicity of the component formats developed for this project have led Liz Earle to utilise this format for a number of subsequent gifting ranges.